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Genitive.AI

Legal

AI inside the matter, not beside it.

AI integrated into legal workflows - built for matter-level economics, not for marketing.

Our point of view

What we think is true.

The legal AI market is saturated with tools and starved of integration. Most firms have paid for a contract review tool, a document drafting tool, and a research tool, and not one of them is in the lawyer's workflow at the point of decision.

The right work is to embed AI into the matter - into the document management system, into the precedent library, into the timekeeping flow - so it shows up when it is needed and does not require a separate login. This is unglamorous and high-leverage.

Knowledge management has been an underdelivered promise in legal for two decades. The combination of vector search and modern LLMs makes the firm-knowledge use case finally credible. This is where we are leaning in.

Practice areas

Where we focus inside legal.

Functional areas where we have working capability or a developed strategic thesis.

Litigation

Document review, deposition prep, motion drafting, citation checking.

4 use cases Talk to us

Transactional

Diligence review, contract markup, clause libraries, redlining.

3 use cases Talk to us

Knowledge management

Precedent search, expertise location, work-product reuse, brief mining.

3 use cases Talk to us

Engagement model

How a legal engagement runs.

Readiness → Build → Operate, on the economics of a law firm. Decisions usually run through an innovation or IT committee alongside practice-group leaders, and budgets are measured against billable-hour value and matter-level economics. Confidentiality and privilege are non-negotiable, so those constraints shape the engagement before functionality does.

We design around client confidentiality, privilege, and professional-responsibility rules from the start: strict data segregation, no training on client data, and human-in-the-loop review wherever the output touches legal work product. In a domain where a hallucinated citation is a real liability, accuracy and reviewability matter more than autonomy.

The first build embeds into where lawyers already work - the document management system, the precedent library, the matter workflow - rather than adding another portal. We start with a defined litigation workflow or firm-knowledge use case, keep a lawyer in the loop, and measure against time saved at matter level.

See our approach in detail

Working on AI in legal?

We are deliberately picky about the engagements we take. The fastest way to know if we are the right fit is a 30-minute conversation.

Talk to us